Press Release

BeWell Mobile Wins National Award
For Healthcare Innovation

Company Employs Cellphones To Improve Patient/Physician Interaction

San Francisco—June 20, 2006—BeWell Mobile Technology, which provides patient engagement software for the healthcare industry, has been named winner of the prestigious ABBY, awarded annually to organizations that demonstrate dramatic improvements in the way healthcare is delivered.

At the recent, eighth annual awards ceremony of the Adaptive Business Leaders Organization (ABL), BeWell (www.bewellmobile.com) was cited for its innovative use of cellphone technology in the management of chronic diseases and in the provision of patient outreach communication and medical research support.

“More than simply transmitting data between provider and patient,” said Dr. Peter Boland, business development director for BeWell, “we have created innovative software that takes advantage of the increasing availability and usage of cellphones as the core communications device across nearly all population demographics.

"The ABBY validates the importance of our patient engagement software in getting patients more involved in managing their care. And putting these applications on common cellphones that most patients are already using is the key," he said.

In a pilot study with the San Mateo (CA) Medical Center, cited by ABBY, BeWell is demonstrating how asthma-suffering teens can control their chronic care conditions through cellphone technology and avoid emergency room (ER) visits. To date, patients and their families have been successful in utilizing cellphones for monitoring and reporting their symptoms and taking medication in compliance with prescribed action plans. There have been no reported ER visits since the program’s inception, a dramatic departure from the norm of 25 hospitalizations per 10,000 children aged 0-14 for asthma-related illness.

Based in San Francisco, BeWell is also supporting a five-year physical activity measurement study conducted by Barbara Sternfeld, PhD, senior scientist at Kaiser Permanente's Division of Research. The study is funded by the National Cancer Institute, a component of the National Institutes of Health.

BeWell Mobile, founded in 2004, provides a technology platform that combines flexibility, anytime-anywhere availability and cost-effectiveness to patients and for those who treat them.  By employing mobile phones, BeWell collects relevant, real-time data from patients where they are.  As a result, healthcare providers can track an individual patient’s progress and determine if personal intervention is required. Patients also have access to information that helps them stay in touch with their goals and knowledgeable about their regimen.

The ABL organization consists of CEOS and presidents of technology and healthcare companies.  BeWell was nominated for the ABBY by GlaxoSmithKline (NYSE: GSK).  Founded in 1983, the group conducts confidential, monthly Round Tables for healthcare services, life science and technology company CEOs as well as events and conferences.